
Azalea Health’s Founders


Baha Zeidan
CEO of Azalea Health
Baha Zeidan's unmatched commitment to improving healthcare experiences and outcomes for both providers and patients drives the corporate vision, strategic direction and partner relationships at Azalea Health. Zeidan is a Valdosta State Univer sity graduate and received the GOLD Alumni Award.
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Douglas Swords
SVP of Revenue Cycle Management
Douglas Swords helms the company’s back-office Revenue Cycle Management (RCM) service division, driving bottom line growth for Azalea clients. Swords brings over 15 years of experience in the healthcare industry, specializing in management and scaling of RCM operations for medical providers and facilities of all sizes. He holds a Finance degree from Valdosta State University.
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Bradley Townsend
Chief Financial Officer
Brad Townsend has served as CFO of several privately-held software companies such as eFolder, AccessData, Mobile Armor (Trend Micro), and AIS (Cubic), and held senior management positions with SafeNet (Gemalto), VectorSGI (Metavante) and McAfee (Intel).Townsend holds his Business degree from University of Georgia and MBA from Emory University.
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Tiffany Frasier
VP of People Success
Tiffany Fraiser is all things people. Her focused, people-centric HR approach aligns the people strategy to the business strategy, empowering Azalea to meet its operational, financial, and growth objectives. Tiffany brings several years of experience in HR and Operations leadership roles in various industries, including Healthcare. She received her Bachelor of Science degree in Marketing and Distribution Management from Indiana University and her MBA from Kennesaw State University.
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Troy Meyers
Chief Customer Officer
Troy Meyers loves helping customers be successful. He brings over 20 years of executive leadership experience to the team and has expertise in defining and implementing customer-centric strategies that improves the customer success and experience ecosystem, delighting customers. Meyers holds a Bachelor of Science in Computer Engineering from the University of Louisville and an MBA from Georgia State University.
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Brian Kenah
Chief Technology Officer
A proven leader with nearly 25 years of experience in healthcare technology and operational leadership, Kenah brings a track record of transforming healthcare organizations to deliver proven results. Prior to joining Azalea, Brian spent eight years at Sharecare in a variety of senior leadership roles, most recently serving as its Senior Vice President of Technology Operations. In this critical leadership role, he led the PMO, Tech Support Engineering and Quality Assurance teams, optimizing efficiency and establishing industry leading best practices across the organization and its affiliates. Prior to his time at Sharecare, Brian served as Director of Technology, Patient Engagement at Streamline Health and Senior Development Manager with NextGen Healthcare. Read More


Khue Tran
SVP of Operations
Khue Tran loves cross-functional collaboration. Her passion is aligning business strategy and objectives to Azalea’s people, process and technology to effectively execute, scale and grow. Tran holds an MBA from the University of Florida and a Bachelor of Science from Florida State University. Read More

Nathan Shepard
VP of Product
Nathan Shepard has been working for over 15 years to understand the problems phys icians face in improving patient care and profitability. His team is constantly engaged with clients to document problems and prioritize the highest impact issues that his team needs to solve.. Shepard holds a bachelor’s degree in Electrical Engineering from the University of Texas at Austin and a master’s in biomedical engineering from the University of California San Diego. Read More

Khue Tran
SVP of Operations
Khue Tran loves cross-functional collaboration. Her passion is aligning business strategy and objectives to Azalea’s people, process and technology to effectively execute, scale and grow. Tran holds an MBA from the University of Florida and a Bachelor of Science from Florida State University. Read More

Nathan Shepard
VP of Product
Nathan Shepard has been working for over 15 years to understand the problems physicians face in improving patient care and profitability. His team is constantly engaged with clients to document problems and prioritize the highest impact issues that his team needs to solve.. Shepard holds a bachelor’s degree in Electrical Engineering from the University of Texas at Austin and a master’s in biomedical engineering from the University of California San Diego. Read More

Jose Valero
VP of Data Analytics and Solutions Engineering
Jose Valero is a seasoned executive and natural leader possessing excellent communication skills, with a demonstrated expertise in Healthcare Analytics and Enterprise Performance Management. Mr. Valero brings over 25 years of experience in healthcare software and product development as the founder of dashboardMD. Mr. Valero holds a Bachelor’s degree in Computer Science from Florida State University. Read More

David House
Chief Sales and Marketing Officer
With over 25 years of information technology operations and sales experience, David has successfully led cross-functional teams across the globe, delivered consistent growth in multiple markets, and created operational excellence across various industries. David is a recognized thought leader on the subjects of Market Growth, Healthcare Technology, Team Building, and Operational Excellence. Read More


Andrew McCall
VP of Engineering
Andrew McCall leads the engineering department for Azalea Health, striving for innovative, reliable, and cost effecient solutions to drive the success of healthcare providers and patients. Andrew holds a Bachelor's degree in Computer Science from Valdosta State University Read More