Azalea Health’s Founders
Baha Zeidan
CEO of Azalea Health
Baha Zeidan's unmatched commitment to improving healthcare experiences and outcomes for both providers and patients drives the corporate vision, strategic direction and partner relationships at Azalea Health. Zeidan is a Valdosta State Univer sity graduate and received the GOLD Alumni Award.
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Douglas Swords
SVP of Revenue Cycle Management
Douglas Swords helms the company’s back-office Revenue Cycle Management (RCM) service division, driving bottom line growth for Azalea clients. Swords brings over 15 years of experience in the healthcare industry, specializing in management and scaling of RCM operations for medical providers and facilities of all sizes. He holds a Finance degree from Valdosta State University.
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Nick Meeks
Chief Financial Officer
As Chief Financial Officer, Nick Meeks is responsible for all of Azalea Health’s financial functions. His career spans more nearly 20 years of varied experience in strategic financial management, business leadership, and corporate strategy, and he brings over 10 years of executive leadership experience to the team.Prior to joining Azalea Health, Nick served in key leadership roles in the Healthcare and Healthcare IT industries. He holds a Bachelor of Arts in Financial Economics from Emory University and an MBA from The Fuqua School of Business at Duke University.
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Troy Meyers
Chief Customer Officer
Troy Meyers loves helping customers be successful. He brings over 20 years of executive leadership experience to the team and has expertise in defining and implementing customer-centric strategies that improves the customer success and experience ecosystem, delighting customers. Meyers holds a Bachelor of Science in Computer Engineering from the University of Louisville and an MBA from Georgia State University.
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Brian Kenah
Chief Technology Officer
A proven leader with nearly 25 years of experience in healthcare technology and operational leadership, Kenah brings a track record of transforming healthcare organizations to deliver proven results. Prior to joining Azalea, Brian spent eight years at Sharecare in a variety of senior leadership roles, most recently serving as its Senior Vice President of Technology Operations. In this critical leadership role, he led the PMO, Tech Support Engineering and QA teams, establishing industry leading best practices across the organization and its affiliates. Read More
Khue Tran
Chief Strategy Officer
Khue Tran loves cross-functional collaboration. Her passion is aligning business strategy and objectives to Azalea’s people, process and technology to effectively execute, scale and grow. Tran holds an MBA from the University of Florida and a Bachelor of Science from Florida State University. Read More
Nathan Shepard
VP of Product
Nathan Shepard has been working for over 15 years to understand the problems phys icians face in improving patient care and profitability. His team is constantly engaged with clients to document problems and prioritize the highest impact issues that his team needs to solve. Shepard holds a bachelor’s degree in Electrical Engineering from the University of Texas at Austin and a master’s in biomedical engineering from the University of California San Diego. Read More
Khue Tran
Chief Strategy Officer
Khue Tran is responsible for driving growth opportunities, business development, and strategic partnerships. With a decade of expertise in healthcare IT, she has excelled in diverse roles encompassing product strategy, business operations, and customer success. Tran holds an MBA from the University of Florida and a Bachelor of Science from Florida State University. Read More
Nathan Shepard
SVP of Product
Nathan Shepard has been working for over 15 years to understand the problems physicians face in improving patient care and profitability. His team is constantly engaged with clients to document problems and prioritize the highest impact issues that his team needs to solve.. Shepard holds a bachelor’s degree in Electrical Engineering from the University of Texas at Austin and a master’s in biomedical engineering from the University of California San Diego. Read More
Brian Kenah
Chief Technology Officer
A proven leader with nearly 25 years of experience in healthcare technology and operational leadership, Kenah brings a track record of transforming healthcare organizations to deliver proven results. Prior to joining Azalea, Brian spent eight years at Sharecare in a variety of senior leadership roles, most recently serving as its Senior Vice President of Technology Operations. In this critical leadership role, he led the PMO, Tech Support Engineering and QA teams, establishing industry leading best practices across the organization and its affiliates. Read More
Tiffany Frasier
VP of People Success
Tiffany Frasier is all things people. Her focused, people-centric HR approach aligns the people strategy to the business strategy, empowering Azalea to meet its operational, financial, and growth objectives. Tiffany brings several years of experience in HR and Operations leadership roles in various industries, including Healthcare. She received her Bachelor of Science degree in Marketing and Distribution Management from Indiana University and her MBA from Kennesaw State University.
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