Baha Zeidan
CEO of Azalea Health
Baha Zeidan's unmatched commitment to improving healthcare experiences and outcomes for both providers and patients drives the corporate vision, strategic direction and partner relationships at Azalea Health. Zeidan is a Valdosta State University graduate and received the GOLD Alumni Award.
Douglas Swords
SVP of Revenue Cycle Management
Douglas Swords, Azalea’s cofounder, leads the Revenue Cycle Management (RCM) division. With more than 15 years in healthcare, he’s built and scaled RCM operations across providers and facilities.
Jared Lisenby
Chief Sales Officer
Jared has spent more than 20 years turning healthcare IT challenges into growth. At Azalea, he leads sales and business strategies that help clinics thrive. Proud Auburn alum and Alabama native, he lives in Atlanta with his wife and three children.
Nathan Shepard
SVP of Product
Nathan has more than 15 years helping physicians overcome challenges in patient care and profitability, leading a client-facing team to tackle important issues. He holds degrees in Electrical and Biomedical Engineering from UT Austin and UC San Diego.
Nancy Cunningham
SVP of Client Success
With more than 20 years in healthcare software, Nancy helps Azalea deliver smooth implementations and successful client programs. She’s passionate about process improvement and creating teams clients love to work with.
Peter Chang
SVP of Account Management
Peter is a seasoned executive with more than 20 years building go-to-market and post-sales teams. At Azalea Health, he leads revenue growth and shapes a world-class Account Management team. He holds an MBA in Finance and a BS in IT from NYU.
Shawn Gingrich
VP of Human Resources
Shawn has 30+ years in Human Resources and Operations, aligning people strategy with company mission and vision. He leads a team that collaborates across the organization to boost engagement, productivity, career growth, and culture.