Fertility PRO and Azalea Health Partnership Redefines the Fertility Space
Best-in-class fertility software integrates premier billing services to drive fertility practice revenue and retention
Denver, CO, February 21, 2018 – Electronic health records and billing services have traditionally been siloed for the fertility industry. With today’s announcement that Fertility PRO has integrated Azalea Health billing and revenue cycle management services, the industry now has a comprehensive platform designed to increase productivity and reduce costs.
With the integration, customers will benefit from a specialty-specific EMR designed for the intricacies of fertility – such as roles and relationships for intended parents, donors, and surrogates – and a proven RCM platform that has end-to-end expertise with the latest regulatory developments, coding requirements, reimbursement rules and standards.
“There is simply no better software solution on the market today to meet the unique needs of patients, clinics and labs in the fertility medicine spectrum,” says John Butler, Co-Founder and Managing Partner of Fertility PRO. “The integration of our fertility-specific EMR and Azalea’s best-of-breed RCM services platform is unique for the industry and will deliver unmatched ROI to our joint customers.”
Fertility PRO was conceived as a solution to improve access to valuable data and analytics, and to replace failing EMRs and pen-and-paper clinics.
Developed with some of the most successful clinics worldwide, the software suite features distinct modules for every aspect of fertility management that can be seamlessly integrated and, as such, reduce system-wide redundancy.
“While the fertility industry has specific needs in an EHR platform, like all specialties, accurate billing and revenue generation is necessary for practice optimization,” said Rian Faircloth, Director of Business Development at Azalea Health. “Integrating our robust billing services with Fertility PRO’s platform gives customers a unique option for streamlining and maximizing their workflow.”
Azalea delivers a range of RCM billing services, including accounts receivable functions such as electronic claims submission, reimbursement accounting, denials management, patient invoicing, collections, detailed billing reports, physician contracting and credentialing.
About Fertility PRO
Fertility Pro is a robust, fully integrated software solution that not only increases practice efficiency, but is easy for all users within the fertility spectrum to quickly adopt and embrace. Developed hand-in-hand with some of the most successful clinics worldwide, we help bring practices to the next level of profitability. Contact us at FertilityPro.com.
About Azalea Health
Azalea Health is changing the way health IT platforms connect community-based healthcare providers and patients across the lifecycle of care. Offering a 100% cloud-based integrated solution, Azalea delivers electronic health records, revenue cycle management, and telehealth services designed for rural and community practices and hospitals. Quick to deploy and intuitive to use, Azalea solutions ensure better care coordination and communication – enabling better outcomes and a meaningful competitive advantage. The Azalea platform also provides tools and resources to help customers meet their Meaningful Use requirements, as well as strategies to navigate accountable care and alternative payment models.
